If you’re a designer, artist, or photographer, chances are that you need to display your work online. And while there are sites out there that will host your portfolio for you, their solutions are often not quite what you were looking for.
Here are twelve tips for creating a better portfolio site. These suggestions apply to all kinds of portfolios, no matter what your particular artistic field. Also included are examples and a gallery of excellent portfolio sites, with what they’re doing right and what could use some improvement.
1. A portfolio site should put the emphasis on your work.
This is one of the most important rules for designing a portfolio site: make sure the emphasis is on the work on display, not the design of the site. While you can certainly have a site that’s visually interesting and aesthetically appealing, it needs to complement your work and help push it to the forefront of your potential clients’ minds. If it doesn’t do that, then it’s not helping your business or your art.
