So you have a new prospect for your services and its time to figure out what the price should be. It’s easy to choose to bill by the hour – that’s the easy way out but it is often the wrong way. Billing by the hour is a good way to get yourself into a conversation with your prospect about how long it should take to get something done and since most of your clients aren’t designers, they likely won’t know what the work entails.
Create a Menu and Scrap Hourly Billing Practices
As a buyer, I prefer a flat fee. It only matter how many hours are spent so I can factor an expected completion date into my project. Whether it takes a designer 4 hours or 50 hours, I’m just looking for a flat number to get the thing done. I’m buying the end product, not your time. I suggest developing a menu for your clients – so they know if they need a logo, it’ll cost $X; if they need a web site designed with a custom front page and layout for interior pages its $y; and so forth.
